MSc in Corporate Communication & Public Affairs

Organisation:: The Robert Gordon University - Aberdeen Business School
Typ:: Full-/Part-time
Certificate:: M.Sc.
Duration:

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Programme

The MSc in Corporate Communication & Public Affairs is a distinctive course at the Aberdeen Business School designed to prepare you with the practical skills and relevant academic knowledge required for a career within the Corporate Communication field. The course has been developed directly in response to the needs noted by employers through our close consultations with local leading practitioners and professional bodies.

On completion of the course you will have a qualification which has been awarded accreditation by the Chartered Institute of Public Relations (CIPR). This recognition by the professional body is an assurance of the high professional standard and credibility of the course.

This course is CIPR accredited when completed to Masters level.

Jack Keenan
Course Leader

Target audience

Career Opportunities
The rapidly expanding Corporate Communication industry provides excellent opportunities for graduates, equipped with a broad range of professional, technological and creative skills.

The corporate and technical communication components of the course make up a highly distinctive and accredited qualification that enhances career opportunities in both public and private sectors in areas such as PR or Marketing, media and creative fields and other related areas.

Emphases/Curriculum

This course is designed to meet the requirements of those who are new to the subject, for Honours level graduates and also those with experience who want to enhance their existing levels of professional skills. The course covers subjects such as Public Relations, Marketing, Corporate Communication, Media Industries, Information Design and Political Communication and Public Affairs.

The programme combines lectures on the main components of corporate communication with a variety of 'hands-on' tasks, and offers you the opportunity of putting your learning into practice through an industrial placement. The Aberdeen Business School Placement Office consistently finds suitable placements (4 weeks) for our students.

Overall the course aims to produce superior graduates who will be able to secure enviable positions within media and communication related fields.

Curriculum - Full Time:

Semester 1

PR: Theory & Practice
Media Industries
European Union Public Affairs
Marketing

Semester 2

Critical Approaches to Corporate Communication
Political Communication & Public Affairs
Fieldwork Placement
Research Methods

Semester 3

Dissertation

Admission/Entrance requirements

Fees:

Full Time
- UK/EU Students:Cert/Dip/MSc - £7,128 Entire Course
- International Students: Cert/Dip/MSc - £8,350 Entire Course
Part Time/Distance Learning
- Pg Cert - £2,560
- Pg Dip - £2,560
- MSc - £2,008
- Individual Modules - £740 Per module

Entry Requirements:

The course is ideal for students who possess an undergraduate honours degree in any discipline.
Other qualifications and experience will be considered with entry being subject to the University’s judgement that the person has reasonable expectation of being able to fulfil the requirements of the award.
All international students for whom English is not their first language must provide evidence of linguistic ability, by gaining either IELTS 6.5 or its equivalent in TOEFL prior to receiving an unconditional offer of a place on the course.

Languages
Language(s) of instruction:	English
Going abroad:	possible

Information material

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Organisation

Aberdeen Business School is one of the leading providers of management and professional education in Scotland. We have over 3,000 UK and international students on our programme of undergraduate and postgraduate courses. The School is managed by the Faculty Management Group and there are more than 250 members of staff within the school.

Founded in 1965, the Aberdeen Business School celebrated its fortieth year in 2005, and continues to build on this firm foundation with its formidable reputation for a pragmatic approach to higher education. The School is part of The Robert Gordon University (RGU), which has regularly been acclaimed as the top new university in Scotland, with one of the best graduate employability records of all UK universities. The Times Higher Education tables (June, 2006) ranked the university as the top university in Scotland for graduate employment and tenth overall in the UK.